Privacy Policy

Last Updated: June 15, 2025

TA Analytics ("we," "our," or "us") is committed to protecting your privacy and handling your data in an open and transparent manner. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website or services.

1. Information We Collect

1.1 Personal Information

We may collect the following types of personal information:

  • Contact Information: Name, email address, phone number, and business address
  • Business Information: Company name, job title, industry, and business needs
  • Account Information: Login credentials and account preferences
  • Payment Information: Billing address and payment details (we do not store full credit card information)
  • Communications: Information provided in emails, forms, or other correspondence

1.2 Usage Information

We automatically collect certain information about your interaction with our website:

  • Device Information: IP address, browser type, operating system, and device identifiers
  • Usage Data: Pages visited, time spent on pages, links clicked, and interaction with content
  • Location Information: General location based on IP address
  • Cookies and Similar Technologies: Information collected through cookies, web beacons, and similar technologies

2. How We Use Your Information

We use your information for the following purposes:

  • Providing Services: To deliver the services you request, manage your account, and fulfill our contractual obligations
  • Communication: To respond to inquiries, provide customer support, and send service-related communications
  • Marketing: To send marketing communications, newsletters, and information about our services (with your consent where required by law)
  • Improvement: To analyze usage patterns, improve our website and services, and develop new features
  • Security: To protect our website, services, and users from fraud, unauthorized access, and other security threats
  • Legal Compliance: To comply with applicable laws, regulations, and legal processes

3. Legal Basis for Processing (GDPR)

Under the General Data Protection Regulation (GDPR), we process your personal data on the following legal grounds:

  • Contractual Necessity: Processing necessary for the performance of a contract with you
  • Legitimate Interests: Processing necessary for our legitimate business interests, provided these interests don't override your rights
  • Legal Obligation: Processing necessary to comply with our legal obligations
  • Consent: Processing based on your specific consent

4. Data Sharing and Disclosure

We may share your information with the following categories of recipients:

  • Service Providers: Third-party vendors who perform services on our behalf (e.g., hosting, analytics, payment processing)
  • Business Partners: With your consent, we may share information with business partners for marketing or other purposes
  • Legal Requirements: When required by law, court order, or governmental authority
  • Business Transfers: In connection with a merger, acquisition, or sale of assets

We do not sell your personal information to third parties.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, accidental loss, alteration, or destruction. These measures include:

  • Encryption of sensitive data
  • Regular security assessments
  • Access controls and authentication procedures
  • Staff training on data protection
  • Secure data storage and transmission

While we strive to protect your information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The criteria used to determine our retention periods include:

  • The duration of our relationship with you
  • Legal obligations to retain data for certain periods
  • Relevant statutes of limitations
  • Ongoing or potential legal issues

7. Your Rights

Depending on your location, you may have certain rights regarding your personal information:

7.1 GDPR Rights (EU/UK Residents)

  • Access: Request access to your personal data
  • Rectification: Request correction of inaccurate data
  • Erasure: Request deletion of your data in certain circumstances
  • Restriction: Request restriction of processing in certain circumstances
  • Data Portability: Request transfer of your data to you or a third party
  • Objection: Object to processing based on legitimate interests
  • Withdraw Consent: Withdraw consent where processing is based on consent

7.2 CCPA Rights (California Residents)

  • Right to Know: Request information about personal information collected, used, and disclosed
  • Right to Delete: Request deletion of personal information
  • Right to Opt-Out: Opt-out of the sale of personal information
  • Right to Non-Discrimination: Not be discriminated against for exercising these rights

To exercise your rights, please contact us using the information provided in the "Contact Us" section below.

8. Cookies and Similar Technologies

We use cookies and similar technologies to enhance your experience on our website, analyze usage patterns, and for marketing purposes. You can control cookies through your browser settings and other tools. For more information, please see our Cookie Policy.

9. International Data Transfers

We may transfer your personal information to countries outside your country of residence, including countries that may not provide the same level of data protection. When we transfer personal data internationally, we implement appropriate safeguards in accordance with applicable law, such as:

  • Standard Contractual Clauses approved by the European Commission
  • Binding Corporate Rules
  • Other legally approved transfer mechanisms

10. Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated Privacy Policy on our website and updating the "Last Updated" date. We encourage you to review this Privacy Policy periodically.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Email: privacy@taanalyticsofficial.com

Address: TA Analytics, London, United Kingdom

13. Data Protection Officer

Our Data Protection Officer can be contacted at:

dpo@taanalyticsofficial.com

14. Complaints

If you are not satisfied with our response to your privacy concerns, you have the right to lodge a complaint with your local data protection authority.

This Privacy Policy was last updated on June 15, 2025.

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